Any good relationship has a measure of accountability. This is our accountability to you as our client.
We give you a step by step, day by day breakdown of what we do to market and sell your home...from the first day to the closing table! We take pride in our job and are pleased to share with you how we will work for you.
Pre-Listing
· Conduct visual inspection of property
· Stage the property to ensure the most positive showing
· Review “Home Inspection Checklist” to go over items that may need attention
Day 1
· Have all documents signed-Listing Agreement, CIS, Disclosures, Consent Forms, etc.
· Take pictures (75-100) for websites and virtual tours
· Record all information for listing sheets and advertisements
· Prepare office file
· Make and test keys
· Create virtual tour
· Create property flyers
· Order “Just Listed” post cards
· Submit listing for print advertisements (Sandcastle, newspapers, etc.)
Day 2
· Enter house into the JSMLS at 8 A.M. to take advantage of agents looking at daily updates
· Put “For Sale” sign on property with flyers
· Submit listing to Internet venues-Zillow, Trulia, Craigslist, etc.
· Create Realtor.com Showcase Enhancements
· Mass email to all Van Dyk agents
· Notification to other Van Dyk contacts (insurance customers, financial customers, etc)
Week One
· Introduce property at Monday sales meeting
· Caravan property with all Van Dyk agents
· Advertise Brokers Open House
· Advertise Public Open House for the weekend (weather permitting)
· Hold Brokers Open House Thursday or Friday to ensure the property is fresh for the weekend
· Hold Public Open House over the weekend (weather permitting)
Every Week for Length of Listing
· Each Monday-Mail weekly update of all activity (advertisements, showings, feedback, etc)
· Each Monday-Resubmit listing to Internet venues
· Obtain and interpret feedback from showings and comments from other agents
· Conduct weekly inspection of property (shovel snow, restock flyers, etc)
Every Month for Length of Listing
· Monthly update on marketing stats
· Review of new listings and sold properties in comparison to the listing
· Mailing of postcards advertising the property (every 3 months)
Offer and Closing Timeline
· Report ALL written offers
· Verify buyer is pre-approved for a mortgage
· Negotiate terms and price until an agreement can be reached
Contracts
· Review terms and conditions of the contract with the seller
· Distribute contracts to attorneys, agents, etc.
· Plan out sale process-Deposit due dates, home inspection date, mortgage commitment date etc.
· Confirm receipt of initial deposit
Home Inspection
· Review “Home Inspection Checklist” to remedy any issues prior to inspection
· Obtain written reports of any issues uncovered.
· Arrange estimates from contractors to ensure the buyer’s estimates are in the correct range
· Arrange to have the issues corrected with contractors
Steps to Closing
· Verify all deposits are accounted for
· Verify mortgage contingency is satisfied
· Obtain current survey and flood elevation
· Inspect and verify township’s requirements are met for Certificate of Occupancy (CO)
· Apply for CO
Closing Day
· Arrange and attend buyer’s final walkthrough
· Attend Closing